The Boy Who Broke Santa's Lap
role: Art Direction, Design, Illustration, Motion Graphics
The Boy Who Broke Santa’s Lap told the story of Apple Juice Johnson, a boy who wanted to be an artist but ruined Christmas in 1995 when he got too excited visiting Santa. An odd, lonely kid, that year he hopped on to Santa’s lap so hard Santa broke and Christmas was canceled. The event changed the lives of everyone involved.
The Boy Who Broke Santa’s Lap was viewed more than 25,000 times on Facebook. It was featured in Adweek, in the publication’s annual holiday round up. With a budget under $2,000, the goal was to complete something funny, fast and sharable. But most importantly, the events of Christmas 1995 were preserved for posterity and Apple Juice Johnson, the boy who broke Santa’s lap, got a bit of much needed closure.